PR & Communications Management Student
portfolio
NATS Graduate Program
Communication in Organisation
For Communication in Organisation, we had to work with a live client: NATS, a company that controls most of the air traffic in the UK.
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NATS asked us to create a Graduate Induction Program where we had to do a Toolkit based in different sectors. We focused on Leadership, Motivation, Personality and Roles in Group, Organisational Culture and Conflict.
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For each sector, we also had to create a tangible element and an activity for the graduates to do. Finally, we also created an app for the graduates to use.
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Reflective log Introduction to PR
Mood Board Creative Digital Technology
For our Creative Digital Technology project, we had to submit a digital portfolio related to a life industry brief. To get used to Adobe Software we also has to create a Mood board as part of our assignment.
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It was one of my first times using Adobe Software and I created my Mood board by using Photoshop.
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I decided to dived my mood board into colours and I put on each section things I like and that, all together, create my personality.
As a part of the module Introduction to PR, we had to work with the New Forest Outdoor Centre to produce an audio commercial. As an individual report, we had to write a Reflective Log and also create a written contribution to the group promotional campaign.
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I divided my reflective log into four different sections and I used the Gibbs Method. To give consistency I also kept a record of a weekly diary.
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For the written contribution, I wrote a news release and a blog post based on a surreal situation where a celebrity visited the centre.
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