PR & Communications Management Student
portfolio
NATS Graduate Program
Communication in Organisation
For Communication in Organisation, we had to work with a live client: NATS, a company that controls most of the air traffic in the UK.
NATS asked us to create a Graduate Induction Program where we had to do a Toolkit based in different sectors. We focused on Leadership, Motivation, Personality and Roles in Group, Organisational Culture and Conflict.
For each sector, we also had to create a tangible element and an activity for the graduates to do. Finally, we also created an app for the graduates to use.
Reflective log Introduction to PR
Mood Board Creative Digital Technology
For our Creative Digital Technology project, we had to submit a digital portfolio related to a life industry brief. To get used to Adobe Software we also has to create a Mood board as part of our assignment.
It was one of my first times using Adobe Software and I created my Mood board by using Photoshop.
I decided to dived my mood board into colours and I put on each section things I like and that, all together, create my personality.
As a part of the module Introduction to PR, we had to work with the New Forest Outdoor Centre to produce an audio commercial. As an individual report, we had to write a Reflective Log and also create a written contribution to the group promotional campaign.
I divided my reflective log into four different sections and I used the Gibbs Method. To give consistency I also kept a record of a weekly diary.
For the written contribution, I wrote a news release and a blog post based on a surreal situation where a celebrity visited the centre.